Business Modeling for Techies

Product description

Spotify, Facebook, Netflix and Google would not have been possible without the use of information technology. This puts techies in the driving seat of the business developer, as it requires a solid understanding of the Internet technology to develop the new Netflix. But how do techies speak with people from the marketing and strategy department to convince them of the new business opportunities using Internet technology? In this workshop, we give you the language to talk with the business people, using the terminology they understand, but applying the model-based way of working you are familiar with. Due to the Corona measures, this workship is given online.

Duration: 6 hours

Schedule:

Morning

1. The structure of business models
2. Value proposition design
3. Value network design
4. Elementary e³value networks

Afternoon

5. More complex e³value networks
6. Cash flow analysis
7. Sensitivity analysis
8. From business models to enterprise architecture

Location: Utrecht Central Station, The Netherlands

Prerequisites: Experience in software engineering

Price: € 1000 ex. VAT (reduced price because the workshop is online)

Material: The price includes a copy of the slides and of the e³value book