Spotify, Facebook, and Netflix would not have been possible without the use of information technology. Techies have been in the driving seat of these business developments. But how can techies play the role of business developer? How can they identify new business opportunities of information technology? How can they explain new business opportunities to marketing and strategy?
In this training course, we give you the language to talk with marketing and strategy, using terminology they understand, but using the model-based way of thinking that you understand. A short preview is here.
The training is hands-on using our tools and real-world cases. It is given online in two half days. If you prefer to follow the Workshop at adapted times or in-house, please contact us.
12:00-15:00 UTC = 14:00-17:00 Berlin time (summertime)
13:00-16:00 UTC = 14:00-17:00 Berlin time (wintertime)
17:00-20:00 UTC = 1 pm – 4 pm Boston time = 10 am – 1 pm Vancouver time